Digital Marketing Lead

Digital Marketing Lead

Rotherham based offices

£45,000 Basic + Great benefits

 

CLT Recruitment are working closely in partnership with an amazing company located in the heart of Rotherham, our client operates in the Coaching/travel industry who din ue to future aspirations seek an experienced Digital Marketing Lead to join their team.

Our search is for an experienced and highly motivated individual with a can-do attitude to join our marketing team.

With strong analytical skills and a background in a digital marketing environment, you will be responsible for implementing the overall strategy of our digital marketing activity for our clients brand.

As a Digital Marketing Lead you will be responsible for:

Reporting to and working with our Marketing Manager and the wider team in the development and implementation of all digital marketing for the Leger Shearings Group brands.

  • Project manage delivery of digital campaigns.
  • Liaise with our partner on our SEO, PPC, Paid Display and Paid Social strategy.
  • Plan and implement the overall digital marketing strategy.
  • Oversee all digital marketing channels.
  • Oversee and develop email marketing campaigns.
  • Oversee customer segmentation implementation.
  • Manage and improve online content, considering SEO and Google Analytics.
  • Support on optimisation of the websites for organic search engine positioning.
  • Oversee reporting of all digital marketing campaigns.
  • Measure and report on digital campaign performance ensuring we are delivering against objectives.
  • Monitor competition and provide suggestions for improvement.
  • With support of the wider marketing team, establish compelling creative and develop plans to scale performance (e.g. dynamic creative) in addition to supporting customer brand metrics.

The ideal candidate will have the following:

  • Previous experience in Digital Marketing
  • Knowledge of email marketing and
  • comms strategies.
  • Experience with digital campaign tracking and reporting.
  • Experience of paid search and social media campaigns.
  • Experience utilising a variety of digital channels to maximise customer acquisition.
  • Knowledge and experience with online marketing tools and best practices.
  • Scientific use of data and analytics to identify any optimisation opportunities.
  • Strong time management skills.
  • Good verbal communication skills – the ability to articulate ideas clearly and liaise with other members of the team.
  • Ability to work to demanding schedules and deliver tight turnarounds.
  • Ability and experience to handle multiple tasks under pressure.
  • Excellent knowledge of Google Ads, Meta Ads (Business Manager Suite) and Google Analytics.

Interested in the Digital Marketing Lead role? If so, Apply now or send your CV to Craig@cltrecruitment.com

Rotherham
England, South Yorkshire, Yorkshire and the Humber
Permanent
Rotherham
England, South Yorkshire, Yorkshire and the Humber
Permanent

Digital Marketing Lead

Rotherham based offices

£45,000 Basic + Great benefits

 

CLT Recruitment are working closely in partnership with an amazing company located in the heart of Rotherham, our client operates in the Coaching/travel industry who din ue to future aspirations seek an experienced Digital Marketing Lead to join their team.

Our search is for an experienced and highly motivated individual with a can-do attitude to join our marketing team.

With strong analytical skills and a background in a digital marketing environment, you will be responsible for implementing the overall strategy of our digital marketing activity for our clients brand.

As a Digital Marketing Lead you will be responsible for:

Reporting to and working with our Marketing Manager and the wider team in the development and implementation of all digital marketing for the Leger Shearings Group brands.

  • Project manage delivery of digital campaigns.
  • Liaise with our partner on our SEO, PPC, Paid Display and Paid Social strategy.
  • Plan and implement the overall digital marketing strategy.
  • Oversee all digital marketing channels.
  • Oversee and develop email marketing campaigns.
  • Oversee customer segmentation implementation.
  • Manage and improve online content, considering SEO and Google Analytics.
  • Support on optimisation of the websites for organic search engine positioning.
  • Oversee reporting of all digital marketing campaigns.
  • Measure and report on digital campaign performance ensuring we are delivering against objectives.
  • Monitor competition and provide suggestions for improvement.
  • With support of the wider marketing team, establish compelling creative and develop plans to scale performance (e.g. dynamic creative) in addition to supporting customer brand metrics.

The ideal candidate will have the following:

  • Previous experience in Digital Marketing
  • Knowledge of email marketing and
  • comms strategies.
  • Experience with digital campaign tracking and reporting.
  • Experience of paid search and social media campaigns.
  • Experience utilising a variety of digital channels to maximise customer acquisition.
  • Knowledge and experience with online marketing tools and best practices.
  • Scientific use of data and analytics to identify any optimisation opportunities.
  • Strong time management skills.
  • Good verbal communication skills – the ability to articulate ideas clearly and liaise with other members of the team.
  • Ability to work to demanding schedules and deliver tight turnarounds.
  • Ability and experience to handle multiple tasks under pressure.
  • Excellent knowledge of Google Ads, Meta Ads (Business Manager Suite) and Google Analytics.

Interested in the Digital Marketing Lead role? If so, Apply now or send your CV to Craig@cltrecruitment.com

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